For Immediate Release
Dallas, TX - April 2, 2001

For more information, contact: Alec Drake, 1-800-899-4743

MAXAGRID Saves Clients Thousands of Dollars

The beta phase of the new Maxagrid WebEx platform is complete. Clients can choose a virtual meeting instead of a physical trip to their markets, thus eliminating associated travel expenses.

Dallas, April 2nd 2001 -MAXAGRID, the leading yield and revenue management company for media, announces completion of beta testing for WebEx virtual meetings with selected clients. The WebEx platform provides real-time data transfers, application sharing for on-going training and desktop sharing for support through the web browser. Maxagrid's integration of this web-based platform into its existing support model offers a live interactive environment for Maxagrid customers around the world.

``In this environment of cost management, we have created an opportunity for clients to save literally thousands of dollars without sacrificing the quality experience of Maxagrid visits to the market'' comments Alec Drake, General Manager. `` When the savings and conveniences are evaluated and considered, we expect to see confirmations from stations right away, that a virtual meeting is the preferred option.''

The strengthening of Maxagrid's customer service with this new virtual meeting opportunity comes at a time when clients are looking for ways to minimize costs. Maxagrid has always been known for yield management systems that maximize station revenues through improved pricing strategies. Being able to reduce the normal business costs for clients makes the Maxagrid customer relationship a further win-win.

For more information or a virtual meeting demonstration contact Stacey Smith, Account Manager at 1-800-899-4743 / ssmith@maxagrid.com